To further our mission to “promote moral and ethical leadership,” the Salt Lake Chapter of the BYU Management Society (BYUMS) held its inaugural Moral and Ethical Leadership Conference (MEL) in Salt Lake City, UT six years ago. Drawing from business, government, and education leaders year after year, its purpose is to provide the inspiration, education, and connections that our attendees need to explore the role of morals and ethics in a globalized world. Fitting for our experience during 2020, our conference theme is “Rise Up to Meet Our Challenges."
Millions of individuals worldwide, like you, embrace ethical conduct and are concerned about the negative trends they see. We know you welcome an opportunity to associate with an institution that could:
Therefore, we seek to envision, create, and sustain an organizational structure that meets that need. We likewise seek to affiliate with individuals and institutions that can accelerate our ability to fulfill our vision.
Considering the COVID-19 health crisis and prioritizing the well-being and safety of our attendees, community, and the residents of Utah, we are making changes to the MEL conference. For the first time in our 6-year history, MEL will not host an in-person event. Instead, we are creating a new online event that will take place over the course of four days: October 20, 22, 27, and 29, 2020. This coincides with Carnegie Council's Global Ethics Day (#GlobalEthicsDay2020) taking place on October 21.
Being online allows us to invite more people to be part of the experience. With travel costs eliminated, we can reach attendees across the nation and all around the globe.
We’re excited to invite you all to co-create this online event with us and inspire all of us to "Rise Up to Meet Our Challenges."
Chairman of the Board
Women Tech Council
Co-Founder & President
Founder and General Partner
Salt Lake County
Training Development Facilitator
Utah Valley Magazine
Life Engineering LLC
VP of Experiential Learning
Joel Peterson has been on the faculty at the Graduate School of Business at Stanford University since 1992, teaching courses in real estate investment, entrepreneurship, and leadership. Joel is also the Founding Partner and Chairman of Peterson Partners, a Salt Lake City-based investment management firm with $1 billion under management. Peterson Partners has invested in over 200 companies through 13 funds in four primary asset classes: growth-oriented private equity, venture capital, real estate, and search funds. Joel served as Chairman of the Board of Overseers at the Hoover Institution at Stanford from 2016 to 2019. He also served as Chairman of the Board at JetBlue Airways for 12 years (2008-2020). Joel is also on the boards of Franklin Covey and Packsize. Prior to Stanford Business School and founding Peterson Partners, Joel was Chief Executive Officer of Trammell Crow Company, then the world's largest private commercial real estate development firm. Joel earned an MBA from Harvard Business School and received his Bachelor's degree from Brigham Young University, where he was valedictorian.
Cydni Tetro is recognized as a though-leader on customer experience, a technology innovation leader and tech executive, STEM advocate and speaker. As CEO of ForgeDX she built a technology experience platform with enterprise customers including Verizon, Microsoft, Adobe, Dell and others to accelerate customer relationships and acquisition. She also co-founded and drives the Women Tech Council a non-profit focused on the technology talent pipeline and diversity & inclusion.
She is faculty for the Goldman Sachs 10k Program and Babson Executive Education. She was CEO and founder of venture-backed 3DplusMe, a 3D printing experience platform that partnered with Marvel, Star Wars, NFL, MLB, Hasbro, Walmart, and Target to created transformative personalized customer experiences that was acquired in 2016. Prior to that she led innovation and technology commercialization at Disney in Imagineering across Theme Parks, ESPN, ABC and Interactive.
She has also been COO and CMO and led innovation, product and customer experience at technology companies that were acquired by Ancestry, Proofpoint & FAST (which became Microsoft). She has been recognized as Women of the Year, Contributor of the Year, Top 10 Coolest Entrepreneurs, received Stevie Awards for Entrepreneur of the Year and Innovator of the Year and been recognized as a Top Women Businessleader. Cydni sits on the board of SelectHealth, Intermountain Healthcare, Ticket, and the Governor’s Economic Forum. She holds a master’s degree in business administration and a bachelor’s in computer science.
Sid Krommenhoek is the Founder and General Partner at Album VC, an early-stage venture capital firm focused on software startups throughout the US. Album has made investments in more than 50 startups, many in Utah, and Sid has led investments in companies including Podium, Degreed, Weave, MX, Nav, BallerTV, and Andela.
Prior to VC Sid started 4 startups, mostly recently co-founding Zinch.com, an online portal connecting students globally with opportunities in higher education. Later, he led Zinch’s growth into China, moving his family to Beijing and launching Zinch.cn, one of the first foreign online brands to reach scale in China. When Zinch was acquired by Chegg Inc in 2011, Sid led Chegg’s international efforts through an initial public offering in 2013 (CHGG, NYSE).
Sid is drawn to tight-knit partnerships with high accountability, which he sees as the best formula for navigating the chaos of startups and building long-term value. As a student-athlete, he was part of the 1998 WAC conference champion basketball team at the University of Utah; Sid later completed his undergraduate degree from Brigham Young University.
A longtime community advocate, Emma is the former director of diversity affairs for Salt Lake County and currently serves as the training and development facilitator and team lead for the County’s I.D.E.A. imitative. Emma has provided DEI training conversations with LUCID, Malouf, Utah Highway Patrol, Multiple Sclerosis Foundation, and KLAS just to name a few.
Emma holds a BS in Business Management, a MBA in Business Administration and is the owner and CEO of Brighter Day Productions, LLC. Emma was named one of the 30 Women to Watch for her work with diversity and inclusion by Utah Business Magazine and Living Color Utah.
Jim Olson serves as president of Larry H. Miller Sports & Entertainment, and president of the Utah Jazz, overseeing the day-to-day business operations of the team. As president of LHMSE, Olson also provides strategic leadership for properties such as Megaplex Theatres, Vivint Smart Home Arena, Salt Lake Bees baseball team, Salt Lake City Stars NBA G League team, Jazz Gaming NBA 2K team, The Zone Sports Network and the Tour of Utah professional cycling race.
Olson joined the Utah Jazz in 1994 and has held multiple positions within the organization, including vice president of ticket sales (2003-06), senior vice president of sales and marketing (2006-2013), chief operating officer of LHMSE (2013-15), and interim president of LHMSE. Additionally, Olson has had key management responsibilities for the Salt Lake Bees, The Zone Sports Network and the Tour of Utah.
A native of Salt Lake City, Olson graduated from the University of Utah with a bachelor’s degree in communications. He attended Northeastern University in Boston where he received a master’s degree in sports and recreation management.
Olson has served on the Alumni Association Board of Directors and Crimson Club Board for the University of Utah, the Downtown Alliance, Visit Salt Lake, Salt Lake Chamber Board of Governors, and Camp Kostopulos board.
He and his wife, Suzi, have four children and reside in Salt Lake City.
As the Opinion Editor and Head of Strategic Reach for the Deseret News, it’s Boyd Matheson’s job to ensure that the Deseret News is shaping critical conversations through elevated dialogue. He is helping guide the once-local newspaper to reflect a broader national readership and online following through a bold, principle-centered voice. Prior to joining the Deseret News, he served as the chief of staff for US Senator Mike Lee, as president of the public policy think tank Sutherland Institute, and spent years as an international business strategist. Boyd is a regular media contributor, convener of thought leaders and is recognized as a voice of reason and principle.
Jeanette Bennett started Utah Valley Magazine 20 years ago with a big vision and two children at her knees. In the past two decades, she’s grown her company by adding Utah Valley Bride, BusinessQ, Prosper Magazine and more.
In 2018, she was named Top Woman Entrepreneur in Media during a luncheon in New York City where Martha Stewart was also recognized with a Lifetime Achievement Award. This Idaho native has been involved at the United Nations Commission on the Status of Women and has hosted numerous business events and panels. In 2019, UVU awarded her an Honorary Doctorate of Business. Jeanette is the mother of five — and a brand-new mother-in-law! She enjoys walking/running on local trails, following the stock market and watching her kids play sports.
Stacy Taniguchi is a recently retired professor from Brigham Young University’s Marriott School of Business. He earned his Ph.D. from BYU with a focus in Educational Leadership and Foundations. He is the owner, senior consultant, and chief guide of Kahiltna Visions, a wilderness guiding and outdoor adventure consulting company based in Utah and Alaska for the past 35 years.
Stacy has an extensive background in mountaineering and international expedition leadership, including notable climbs of Denali (aka Mt. McKinley), Aconcagua, Kilimanjaro, Elbrus, Vinson, and Everest. Having lived and guided in Alaska for over 25 years, he also specializes in outdoor adventures, like remote hiking adventures, seakayaking expeditions, and flyfishing float trips on wild and scenic rivers in the State known as "The Last Frontier". Besides Alaska and Utah, his guiding “playground” also includes Hawaii, South America, East Africa, southern Russia, Nepal, China, Europe, Australia, New Zealand, and the South Pacific.
Having studied tort liability law at BYU’s J. Reuben Clark Law School, Taniguchi is frequently sought after for risk management and expert witness consultations involving civil law cases regarding outdoor recreational activities and equipment product liability. For the past 10 years, he has been involved with designing experiential programs for corporate leaders and EMBA/MBA students, as well as helping families seek their family legacy in order to build multi-generational wealth.
He and his wife LuAnn have four children and ten grandchildren (as of 2019). He currently divides his time between Utah, Alaska, and his home state of Hawaii.
Michael Dunn is the Managing Director of BYU Broadcasting in Provo, Utah, where he oversees the nationwide operations of the BYUtv and BYUradio networks. He previously was the General Manager of KUED Channel 7 (PBS) in Salt Lake City. Prior to his public television experience he founded and operated Dunn Communications, Inc, a Salt Lake City-based film production company for 16 years. Among his peer distinctions are a gold and silver medal from the New York Film Festival and two Emmy® nominations–one of which earned the Emmy® Award for public service in 1992.
Michael spent 13 years as a senior writer and producer for Bonneville Communications where he worked on the highly-acclaimed Homefront campaign for the LDS Church. He began his career as a freelance print journalist and later moved to the broadcast side working in radio and television as a reporter and producer for KUTV (NBC) in Salt Lake City. Dunn graduated from the University of Utah where he earned a B.S. in Mass Communications (Journalism), and an M.A. in Communications (Film).
Utah Office of Outdoor Recreation
BYUMS Salt Lake Chapter
Owner and President
Program Manager, Office of Outdoor Recreation
She has written 18 books, including What's Next? Create a 3-Step Life Plan. She is the founder of the Balance reDefined programs, including for professionals: How to Become an Influential Writer, Speaker, and Media Presence; and for Work + Life Balance to live a purposeful, organized, and joyful life. She also hosts the Balance reDefined podcast on purpose-driven living. For more, visit www.conniesokol.com and all social media.
Stoker Ostler Wealth Advisors
Immediate Past President
Larson & Company
DUG Committee Member
Marketing Committee Member
Nu Skin Enterprises
Marketing Committee Member
Marketing Committee Member
Chair of Membership Committee
Chair of Professional Development Committee
Sotheby's International Realty
Skunk Ape Tech Coaching
Philanthropy Vice Chair
Connie Sokol Enterprises
Moral & Ethical Leadership Committee Member
Professional Development Chair
Rocky Mountain University of Health Professions
Larson & Company
Stella H. Oaks Foundation
Moral & Ethical Leadership Committee Chair
Connie Sokol Enterprises
President, Connie Sokol Enterprises